temptations toolkit

Client/Brand: Mars Petcare – Temptations

My Role: Art Director & Graphic Designer

about the work

When a brand has a wealth of assets, it's essential for them to have a toolkit that ensures consistency across their different agencies. That's why Temptations requested that we create a toolkit for their irresistible treats, focusing on how to apply the brand’s identity across various shopper marketing elements. While their ongoing generic campaign was our main focus, we also included holiday wobblers that can be used to enhance sales during special occasions.